Freight Technologies Launches Zayren Pro Platform

Freight Technologies has launched Zayren Pro, a premium commercial upgrade of its AI-powered logistics platform. They have officially shifted from predictive visibility to actionable procurement automation.

The platform targets the high-value U.S.-Mexico nearshoring corridor with advanced agentic AI, unlimited query capacity, and a proprietary carrier network portal designed to create network effects and recurring SaaS revenue.

Freight Technologies introduced Zayren in November 2025 as an AI-powered rate prediction and carrier-matching tool. The platform could identify optimal freight rates and recommend carriers, but it stopped there.

Users had visibility into market conditions but lacked the integrated tools to act on that intelligence. A shipper could see that carrier X offered the best rate for lane Y, but executing that booking still required manual steps, email chains, and friction.

“With Zayren, we could predict rates. With Zayren Pro, we're monetizing our ability to predict rates by giving customers the tools to execute on those rates," said CEO Javier Selgas. Prediction tools are valuable, but execution tools are profitable.

Zayren Pro is aimed to help close the gap between pricing intelligence and booking confirmation. The platform transitions Fr8Tech's AI strategy from market visibility, answering "what should this lane cost?", to procurement execution, answering "how do I book the best carrier right now?".

Zayren Pro combines four core capabilities. Unlimited AI Agent Usage and Market Intelligence deploys advanced agentic AI systems that function as intelligent procurement assistants, continuously analyzing historical data and real-time market signals to identify carrier options. The Proprietary Carrier Portal creates a self-onboarding mechanism where carriers manage lane preferences, capacity, and performance data directly within Zayren Pro's ecosystem.

As carriers join and contribute data, the platform becomes smarter and more valuable to shippers. Smart Procurement Shortlists use AI algorithms to rank verified carriers based on cost, performance metrics, and specific lane requirements, essentially automating manual vetting processes and eliminating subjective decision-making.

Direct Execution Tools enable shippers to convert rate predictions into confirmed bookings instantly, with enhanced connectivity to verified carriers.

U.S.-Mexico nearshoring has accelerated as companies diversify supply chains away from Asia and closer to North American consumption. The corridor has become a logistics challenge mainly due to visibility and matching inefficiencies.

Shippers struggle to find reliable carriers for specific lanes. Carriers struggle to fill capacity efficiently. Zayren Pro addresses this structural inefficiency with technology designed specifically for the problem.

Nearshoring logistics volumes have grown double-digit annually, with forecasts suggesting 5.3-5.5% CAGR through 2028. Within this market, cross-border freight represents a $258+ billion addressable opportunity in North America alone. Zayren Pro positions Fr8Tech to capture a meaningful slice through a premium SaaS model built on recurring subscriptions rather than transactional fees.

The Business Model Shift

Zayren Pro shows Fr8Tech's pivot toward high-value recurring revenue. The company's broader platform portfolio, Fr8App for cross-border OTR shipping, Fr8Now for LTL, Fleet Rocket for TMS, Waavely for ocean freight generates revenue through transaction fees and basic SaaS subscriptions.

Zayren Pro is different. It's a premium tier with unlimited AI usage, advanced features, and carrier network access, positioned as an enterprise-grade solution commanding higher price points and longer contract durations.

This shift matters because Fr8Tech has faced significant headwinds (stock down 94% over the past year), partly due to execution challenges and market skepticism about logistics tech profitability.

A premium SaaS model with predictable, recurring revenue addresses that narrative directly. If Zayren Pro achieves 20-30% gross margins with 3-4 year average contract values, it changes the company's financial profile and investor positioning.

Fr8Tech competes in a space dominated by established TMS providers, AI-powered freight marketplaces, and legacy brokers investing in digital tools. Zayren Pro's differentiation lies in its singular focus on the U.S.-Mexico corridor and its closed-loop execution model.

Instead of building an open marketplace, Fr8Tech is constructing a curated network of verified carriers with strong performance data. This approach carries a risk. The carrier network must grow quickly enough to ensure shipper options while maintaining data quality standards that competitors find difficult to replicate.

Fr8Tech has announced integrations with 19 new GPS providers, expanded partnerships with fintech provider Solvento, and strategic acquisitions designed to broaden its financial services capabilities.